Malagousia Wine Brand Packaging

Malagousia is the quintessence of the modern renaissance of the New Wines of Greece witnessed

in the last twenty years.

It is the personification of the way Greek wine producers are rediscovering their potential.

In the 1970s, Malagousia was a white variety known to very few and thought to be extinct.

Today, after painstaking work from university professors and top growers, Malagousia is widely

considered a world class grape,

producing outstanding dry whites, as well as a few dazzling sweet examples.

The gradient spheres inside the logotype stand for the significance of the grape itself in the

wine-making process and its journey from the fields till the distillery and then inside the glass.

Tools Used

Adobe Illustrator for the design of the label and the custom shapes as well as the fonts.

Blender for the creation of the glass bottle,rendered inside the software

Adobe Photoshop used to display the design inside the template

Adobe Lightroom for the lighting correction

Methodology

The design process i followed in order to deliver this concept was throughout best case studies,

which are narratives that feature real-world situations or uses of products or services to

demonstrate their value.

I made a brand analysis and a user needs analysis to understand the vision,the aesthetic and

define my design specifications

Fonts(for the label)

Neue Haas Grotesk Text Pro,Signifier